We are happy to share that Pizza Prime, one of the largest pizza franchises in Brazil, with 70 restaurants in various states, has committed to go cage-free by 2026. You can see their commitment in portuguese here.

Scale: We estimate this commitment will benefit over 1431 hens per year.

Timeline: 6 months.

Who: Fórum Animal.

Successful Tactics: Our corporate relationship with Pizza Prime happened smoothly since the company managers found it easy to implement the commitment with its current suppliers. They were also open to implement feasibility studies to incorporate animal welfare guidelines within the company involving their franchisees.

Follow Up: We will encourage Pizza Prime to keep the transition process transparent through the Fórum Animal Egglab audit and to share its success story with other companies on the journey to a cage-free supply chain.