Hello everyone!

We are very pleased to share that Flora y Fauna Supermarkets announces the first commitment to broiler chickens in Peru, by 2027 the year will complete its 100%

https://www.instagram.com/s/aGlnaGxpZ2h0OjE3ODk2Mzk3NzkwMTEyMDM2?story_media_id=3556561784616356336_2848516103&igsh=MTNsaWQzd29sejc2bA%3D%3D

Scale :
The commitment covers all operations in Peru, with 10 supermarkets

Timeline :
They will complete 100% of their supply chain in 2027

Timeline:
We started negotiations 6 months ago

WHO:
Arba Peru

Successful tactics :
We work amicably Since the supermarket already has a 100% egg commitment, Flora y Fauna sources 100% of its eggs from the Avinka brand, which has animal welfare standards only for eggs. Now that the purchase has been reduced to 50%, the supermarket sent a letter warning that they will gradually stop supplying them if they are not certified with animal welfare. The new producer started to supply them with 50%, so we also hope that Avinka makes the right decision so as not to lose its best customer.

Unsuccessful tactics: None

Scalability:
Flora y Fauna has positioned itself among the best supermarkets in Peru.

Follow up:
We will continue working with F & F with a follow up every 6 months.

Nice week!

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