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I'm excited to share that we're gearing up for the next ProVeg Grants round closing on 1 September! 

We are grateful to continue supporting high-impact projects around the globe. Here are the key details if you would like to apply and receive up to $50,000 USD for your diet-change project:

  • Applicants must be organisations or individuals focused on diet-change work—vegan groups are prioritised.
  • We prioritise proposals from outside the USA, UK, Germany, Netherlands, Czechia, Poland, South Africa, Spain, Belgium, Nigeria, Brazil, and Malaysia.
  • Projects from groups that don't conduct animal welfare work have a higher priority.
  • The interventions we prioritise are Schools & University Engagement, Political Outreach, Influencing Dietary Guidelines, Healthcare Professionals Interventions, Food Industry Events & Veg Festivals, and Corporate & Institutional Engagement.
  • The deadline to apply and submit your proposal is 1 September 2024.

Apply now! 📝⏳

If your proposal is selected for a grant, in addition to the financial support, you'll receive mentorship from ProVeg International's Intervention Experts! We’ll support you during your project's implementation. 

Join our global community of grantees and let’s work together in replacing animal products with plant-based and cultivated foods!

To learn more, read the eligibility criteria, and register your interest for a grant, visit: https://proveg.org/advocacy/grants/grant-application-criteria/

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Supporting impactful diet-change projects is such a meaningful initiative! If you’re applying, consider exploring complementary ideas like integrating wellness benefits. For example, pairing plant-based advocacy with health boosters like hydrogen water might resonate with audiences.

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We’re thrilled to share a victory for animals and truth in advertising! Thanks to Animal Outlook’s lawsuit, filed with the incredible support of Legal Impact for Chickens (LIC), the nearly 100-year-old DC butcher shop, Harvey’s Market, has agreed to stop selling foie gras forever. The case, filed in the District of Columbia Superior Court, challenged Harvey’s Market’s alleged deceptive advertising practices related to foie gras. The lawsuit alleged that Harvey’s Market falsely promoted foie gras as “HUMANELY RAISED STOCK” and “FREE RANGE,” among other allegedly misleading claims. These statements were displayed inside Harvey’s Market in a manner that suggested they applied to every product in the meat case, including foie gras. AO and LIC argued that animals subjected to gavage (force-feeding) to produce foie gras can never be “humanely raised,” and that animals raised entirely indoors without outdoor access cannot be considered “free range.” Thanks to the efforts of LIC’s amazing legal team—Kathryn Evans and Alene Anello—we were able to send the message that deceptive claims about animal welfare will not go unchallenged. As part of the case, LIC sourced a unique poll of DC consumers to show 75% believe “humane raised stock” to be an inaccurate description of the birds used to make foie gras. A further 80% said they would not consider such birds to be “free range”. And when shown an image of the meat case from Harvey’s Market approximately 65% said they thought the signage applied to all products in the case, including the foie gras.  While Harvey’s Market did not admit liability, Animal Outlook voluntarily dismissed the lawsuit on July 1, 2025, following the confidential settlement agreement.